Viewability Rate

94% average viewability rate across YouTube Kids campaign with over 80% viewed to 100% of the video

Brand Awareness

We have implemented a top-funnel marketing strategy with the objective to increase presence on digital platforms. As a result, we received 400,000+ tablet views within one week

View Through Rate

With high quality content and ad placement we attained a staggering 35% view through rate

Cartoon Network

Cartoon Network is one of the world’s leading kids entertainment brands offering fun, comedy and adventure and has been engaging with Aussie kids 5-12 for over 25 years.

The Challenge

In an ever-changing media landscape, Cartoon Network Australia is looking to find new ways to increase awareness for their brands and engage with young kids in a safe and entertaining way.

Solution

Pay Per Click

YouTube Ads

Display Ads