Shift

Building A B2B Loan
Provider’s Brand

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THE CHALLENGE

Shift (originally GetCapital) already had a well-managed paid marketing presence, but they believed that more could be done working with a digital agency that was tightly integrated into the business and part of the team. ClickedOn understood the unique needs of B2B loan provider Shift and worked hard to create a series of targeted and effective advertising campaigns.

THE APPROACH

ClickedOn maximised Shift/ GetCapital’s advertising spend by targeting business owners and operators rather than individual consumers. We understood Shift/ GetCapital’s business goals and targets and built out strategies to help achieve these goals. The ClickedOn team assisted GetCapital during their rebrand as Shift in 2021, helping to fine-tune their corporate messaging and marketing material.

THE RESULTS

400%

We achieved a 400% increase in leads to the business between December 2015 and August 2016.

200

Partnering with ClickedOn, the company expanded from 6 employees to over 200. After 8 years of success, ClickedOn seamlessly transitioned all accounts in the handover process.

1.0

GetCapital became Australia's largest independent business loan provider (beating Prospa in loans issued) in 2021.

Chris and the team at ClickedOn have assisted us across many aspects of our business. We have found them to be transparent in their dealings and to deliver exceptional quality work.

Jamie Osborne
CEO at Shift

Fantastic experience working with Chris and the team for many years. Always willing to go the extra mile, ClickedOn was a natural extension of our team, completely embedded in our business strategy.

Abey Malouf
Head of Marketing at Shift

Extremely knowledgeable, performance-oriented, and market-savvy, Chris helped drive significant results across our digital marketing efforts. From PPC to SEO and everything in between, ClickedOn is a great partner to have in your corner!

Abey Malouf
Head of Marketing at Shift

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