Shaking Up The Australian
Weight-Loss Industry
ClickedOn’s digital specialists stay abreast of the latest online marketing developments and have used their skills to try new channels and betas for The Man Shake in order to retain an edge over competitors in a highly saturated market.
The ClickedOn team has personally used and loved The Man Shake products. We conducted a mystery shopping process and spent time researching the shakes and their place in the market. ClickedOn capitalized on The Man Shake’s uniquely appealing image and branding with a series of targeted and highly successful advertising campaigns. These ads appeal to a large section of the market that are uninterested in standard weight-loss products.
ClickedOn started in 2019 with 11.9% of total sales revenue and we increased it to 42.0% in 2022 for Cranky Health (parent company).
The Man Shake had a $480 million trade sale to Pacific Equity Partners in February 2022.
2018 - Present
ClickedOn have worked with The Man Shake since Feb 2018 and still manage performance marketing until the present.
We dig deep to understand the core of your business, your industry, your customers and their needs.
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